company profile

Australian made and owned, BODY by dainy sawatzky, is built on the foundation that clothing should be effortless and original. We are inspired to produce beautiful quality, wearable and affordable collections that are unique in the fashion market and consistent in their timelessness.

With 2008 being the 10 year anniversary of the brand, BODY by dainy sawatzky celebrates our 'Women behind the brand' campaign. Highlighting the diversity, strength and real beauty of BODY's female staff who are part of the driving force behind the label in many different facets. Similarly, we celebrate our loyal customers who share our philosophy and are our inspiration to create beautiful collections season after season.

Since the beginning, founder and designer of BODY - Dainy Sawatzky's vision has been to consistently design extremely wearable and individual clothes that work in real life for real women for all aspects of their lives.

Stores worldwide have discovered the charms of this label including department stores such as Fred Segal in the U.S., Selfridges in London, United Arrows in Japan, CK Tangs in Singapore and Lane Crawford in Hong Kong.

Now with a partner in the U.S., BODY is making it's mark strongly overseas participating in New York and Los Angeles Fashion Weeks for the past few seasons.

BODY has 3 boutiques based in St Kilda and Melbourne in Victoria and Woollahra in NSW, with plans to expand our passion for unique retail in the near future.

Also stocked in over 60 boutiques throughout Australia, BODY maintains its aim to carefully select only the most beautiful stores that support the brand philosophy and vision.